Tutorial Series: Mastering Digital Tools – How to Use Free Online Tools to Grow Your Online Business
Part 1: Best Free Design Tools to Boost Your Visual Content

Introduction
In the digital age of 2025, content is no longer king—visual content is. Whether you’re trying to sell a product, promote an affiliate link, or simply get more eyes on your blog, visuals are your secret weapon. But what if you can’t afford Photoshop? Or you have no graphic design skills? That’s where this powerful tutorial comes in. We’ll uncover the best free tools that will instantly level up your visual content—even if you’re starting with zero design experience.
Tool 1: Canva – Your Visual Swiss Army Knife
Canva is an all-in-one online design studio offering everything from templates to stock photos and fonts. It’s the top choice for creators who want results fast—without needing a degree in design.
Use It For:
- Eye-catching YouTube thumbnails
- Engaging Instagram stories
- Pinterest pins that go viral
- Affiliate promo graphics (like product mockups and sales banners)
Features:
- 250,000+ free templates (including social media, business, and education)
- Access to 1M+ images, fonts, and illustrations
- Real-time team collaboration
- Cloud storage and auto-save
Affiliate Advantage:
As an affiliate, Canva can help you design branded Pinterest pins that link back to your products. Or, use it to create lead magnets (eBooks, PDFs, checklists) that grow your email list.
Pro Tip:
Use Canva’s Brand Kit to save your colors, logo, and fonts. Every graphic will match your personal or business brand, improving trust and conversion.
Tool 2: Photopea – Full Photoshop, Right in Your Browser
Photopea looks and behaves almost identically to Photoshop—but it’s 100% free and runs in your browser.
Use It For:
- Editing .PSD templates
- Creating detailed logos
- Retouching product photos
- Fiverr portfolio designs
Features:
- Advanced layer control
- Supports popular design formats (.PSD, .AI, .XD, .Sketch)
- Works on any device without downloads
Affiliate/Business
Advantage:
Use free PSD templates (like YouTube channel art or eBook covers) and customize them in Photopea. Your brand looks pro—without spending a dime.
Pro Tip:
Download free templates from websites like Freepik or Creative Market, then open and edit them in Photopea. Save as PNG or JPG and use on your website or social media.
Tool 3: Remove.bg – AI Background Eraser in One Click
Need to isolate a product image or headshot? This tool removes any background—flawlessly.
Use It For:
- Product mockups for your landing pages
- Transparent logos
- Personal branding photos
Features:
- Drag-and-drop simplicity
- HD download (free with limited credits)
- Background replacement or transparency
Affiliate Benefit:
Creating promo graphics? Remove.bg helps cut out products or people, so you can layer them onto Canva banners or thumbnails. This increases clarity and focus—crucial for CTR and sales.
Pro Tip:
After removing a background, export the image and drop it into Canva. You can now design perfect YouTube thumbnails or affiliate banners with layered effects.
Tool 4: Flaticon – Millions of Icons for Everything
Flaticon gives you access to over 9 million high-quality vector icons.
Use It For:
- Adding icons to blogs or infographics
- Visual call-to-actions (like download arrows or check marks)
- Creating branded tutorial graphics
Features:
- Fully editable SVG files
- PNG, EPS, PSD, Base64 formats available
- Customizable icon packs
Business Edge:
Icons create better user experience and engagement. Use icons to break down long texts, explain benefits, or highlight features in your affiliate content.
Pro Tip:
Use colored SVGs instead of PNGs to maintain crispness on retina displays. Combine them with Canva to design printable freebies (checklists, cheat sheets, guides).
Tool 5: Pexels & Unsplash – Royalty-Free Photos for Everything
What They Are:
These are top-tier stock photo sites with hundreds of thousands of professional-quality photos—for free.
Use Them For:
- Featured images in blog posts
- Landing page hero backgrounds
- Email banners or mockups
Features:
- High-res downloads (no login needed)
- Filter by orientation, size, or color
- Completely free for commercial use
Use for Monetization:
Add lifestyle photos next to affiliate products to increase relatability and emotional impact. Studies show human-centered visuals increase click-through and conversions.
Pro Tip:
Combine background photos from Unsplash with transparent icons from Flaticon and text from Canva = your next viral Pinterest pin.
Final Strategy: Combine & Conquer (Real Workflow)
Let’s build a complete thumbnail:
- Use Unsplash to get a lifestyle image.
- Remove background using Remove.bg
- Upload the cutout into Canva
- Add icons from Flaticon
- Touch up shadows, glow, or text effects in Photopea You now have a pro-level graphic ready for blog, YouTube, Pinterest, or Facebook Ads—without hiring a designer.
Conclusion: Start Creating Today
Don’t let limited tools or budget stop you from building a
powerful online brand. These free design tools in 2025 give you everything
needed to compete with top creators.
In the next part:
“Part 2: Writing & Content Tools to Speed Up Your Workflow and
Increase Engagement”